Source: National Academy of Engineering
From The Bridge article:
"Agriculture 2.0," which implies decisive shifts in the ways and means of agricultural production, is becoming a term of art ... Because venture capital tends to flourish in environments that are experiencing market or business model disruptions, such investments should be watched closely.
The present article focuses predominantly on two related areas (see Figure 1) in which "smarter" systems enabled by physical-digital integration can have a positive and global impact: (1) track-and-trace technologies to support food safety and ultimately optimize food supply chains; and (2) increasing farm multifactor productivity by improving water logistics and application, optimizing machine/fleet maintenance, and improving farm operations/processes. Multifactor productivity includes agricultural business optimization as a result of the integration of these approaches with additional downstream business information.
[The Bridge, Fall 2011, 41(3), pp. 30-38]
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